Optimization culture is making us fragile

Brad Stulberg: 

A popular podcaster recently said drinking a few glasses of wine “ruined the next three days of his life.”

He specified he “didn’t get drunk,” but “got worse sleep that night” and said that when he looked at his wrist-worn device it messed up his score and “dopamine system or whatever, the cortisol” and he podcasted worse as a result.

Y’all—this optimization stuff can make you super fragile.

Before I go any further, an important disclaimer: alcohol is not good for you, especially if you are someone who struggles to stop after a drink or two. If you have a substance-use disorder or family history of substance-use disorders then a few drinks can absolutely ruin your week (or worse). There is nothing wrong with choosing to abstain for any reason at all. And yes, of course, getting drunk can derail a day or two.

But that’s not what this post is about.

Rather, it’s the latest example in a long line of internet optimization culture: eat this way, sleep that way, wake at this time, do that single exercise, follow this guru, take that supplement… This content is more about the performance of being great than the actual pursuit of greatness itself. It can even lead to anxiety.


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