Private College Tuition Discount Rate Hits All-Time High: 56.3%

NACUBO

Private, nonprofit colleges and universities continue to significantly discount their published prices for undergraduates, a new study from the National Association of College and University Business Officers (NACUBO) finds.

In the 2024 NACUBO Tuition Discounting Study, 286 private, nonprofit colleges and universities across the U.S. reported their tuition discounts for the 2023-24 school year and estimates for the current year. For 2024-25, estimates show that the tuition discount rate among these schools reached 56.3% for first-time, full-time undergraduates and 51.4% for all undergraduates. This means that for every dollar of undergraduate tuition and fees that these institutions could have charged, they awarded roughly 56 cents in grant aid to first-time undergraduates and 51 cents to all undergraduates who received institutional grant aid.


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