High school NIL

Stephanie Grady:

Grady: How can the WIAA balance the educational and developmental aspects of high school sports with the growing commercialization of athletics?

Hauser: High school athletics different than college and professional sports, is a not-for-profit landscape. And so that has helped high schools to preserve that integrity and that exploitation. Again name, image and likeness tiptoes into that area. But it doesn’t apply as much to the high school. Now, we rely heavily on the coaches, heavily on their athletic directors and the families to be aware, be educated, and ask questions when they aren’t sure to protect our student athletes and to truly not allow themselves to become exploited. To allow high school athletics to truly just be about the game.