What you need to know:
- 60% of school apps were sending student data to a variety of third parties, including advertising platforms like Google and Facebook
- On average, there were more than 10 third-party data channels per app
- Public-school apps are more likely to send student data to third parties than private-school apps (67% public vs. 57% of private school apps)
- 18% of public-school apps included very high-risk third parties – i.e., third parties that further share data with possibly hundreds or thousands of networked entities
- Android apps are much more likely than iOS apps to be sending data to third parties, and are much more likely to be sending to high or very high-risk third parties
Me2B Alliance, a non-profit industry group focused on respectful technology, today published a research report to drive awareness to the data sharing practices of education apps associated with schools and school districts. According to the research findings, 60% of school apps were sending student data to a variety of third parties, including advertising platforms like Google and Facebook.