I am concerned that phenomena similar to that of Kim Kardashian may also exist in the scientific community. I think it is possible that there are individuals who are famous for being famous. – Neil Hall
If you are scratching your head wondering who Kim Kardashian is, she is a reality TV star with millions of fans and online followers. When I first spotted tweets about the Kardashian factor, I rolled my eyes and ignored them. I inadvertently landed on an article about the Kardashian factor by following a tweet from Kirk Englehardt. Its interesting, sort of entertaining and irritating at the same time, but the article and the responses to it are raising some important issues.
The Kardashian Index: a measure of discrepant social media profile for scientists