Children & Devices
Ofcom, the UK’s media regulator, has published a fascinating research report on UK children’s use of media and digital devices (PDF here). It’s long and covers a wide range of topics, from TV consumption and awareness of advertising to use of games consoles (which is falling), but there are a couple of data sets around mobile devices that I want to pull out.
First, ownership and access. Over 70% of 15 year olds have a smartphone, and over half of 13 year olds (the notional cut-off for social networks).
