The Shadow Education System

Douglas Crets

Entrepreneurs are working very hard to build education systems outside of the formal higher ed and public ed systems. One day, they will merge with the increasingly archaic structures of public ed, but for now, they will remain outside.
Is it possible that companies like this will form partnerships with Knewton.com or Facebook? University of Phoenix made $3.7 billion in 2009 [the source I used this morning was off by just a bit, this page says that the University of Phoenix made $3.9 billion in revenue, and a net income of US$598 million. The entire Apollo Group’s revenue was $5 billion. Hat tip to Tom Vander Ark for the specifics and the links.], and that was during a recession. Facebook’s revenue was only, ONLY, $800 million. Can you imagine what happens when Facebook puts a learning curriculum into its platform? Could they make more money than University of Phoenix? Could they offer a more adaptive and successful learning system than Duke University? If you think that knowledge and skills needed usually need to be utilized in the shorter term, then maybe. Maybe. If we truly live in a knowledge economy, then it will be our social value online that measures our ability to rise first to a challenge, be the first to be relied upon to fix the problem, and it will have less to do with our degree, than with how we treated someone in our day to day life.
That’s why relationships are so important. That’s why online and working out in the open is so important. You can exchange knowledge with strangers, send them contact lists, and if you don’t use other people’s knowledge for selfish benefit, and include people in your circle, then you will increase your social value among others.