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January 12, 2013

Don't Let Math Pull the Wool Over Your Eyes

Carl Bialik:

This column will make the case that many people, including holders of graduate degrees, professional researchers and even editors of scientific journals, can be too easily impressed by math. A mathematical model is developed to describe sequential effects. (See the highlighted equation in the graphic).

Did that second sentence make the first more persuasive? It did for most participants in a recent intriguing experiment whose result suggests people often interact with math in a way that isn't very logical. Other research has shown that even those who should be especially clear-sighted about numbers--scientific researchers, for example, and those who review their work for publication--are often uncomfortable with, and credulous about, mathematical material. As a result, some research that finds its way into respected journals--and ends up being reported in the popular press--is flawed.

Posted by Jim Zellmer at January 12, 2013 2:03 AM
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