Public School District Referendum Marketing

One of the reasons I place Google ads on this site (they generate very little money) is to periodically observe what type of advertisements their algorithms place around the content. I found this ad supporting a Brodhead referendum interesting, in that it links directly to the District's website. The link includes "doubleclick" tracking logic.

Perhaps the District is paying for the ad campaign from their operating funds, or an advocacy group is funding it?

Posted by Jim Zellmer at March 7, 2010 9:28 AM
Subscribe to this site via RSS/Atom: Newsletter signup | Send us your ideas