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July 26, 2009

Pursuing an Academic Edge at Home

Joseph de Avila:

Kimberly Kauer was worried about her 6-year-old daughter's math skills. Her school doesn't assign homework, and Ms. Kauer wasn't sure which math concepts her daughter fully understood.

To quell her fears, Ms. Kauer started her daughter on an online educational program for young children called DreamBox Learning. DreamBox uses interactive games to teach math and analyzes users' progress as they complete lessons.

"It was really well-geared to her age," says Ms. Kauer, a 38-year-old stay-at-home mom in Emerald Hills, Calif. "They really tailored their questions to meet her needs." After monitoring her daughter's progress, Ms. Kauer concluded that her daughter was up to par for her age.

DreamBox is one of a number of companies, with names like SmartyCard, Brightstorm and Grockit, that are pitching a new generation of online educational products aimed at supplementing students' education at home. The programs, which parents pay for by subscription, target learners from kindergartners to high-school seniors. The companies hope their interactive programs will draw students wanting to get ahead at a lower cost than hiring a professional tutor.

Posted by Jim Zellmer at July 26, 2009 1:01 AM
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