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February 5, 2008

High school students test their sales skills

Pamela Cotant:

These days, students practicing their selling skills in DECA use merchandise such as cell phones, iPods and digital cameras.

But that 's not only change in the organization. DECA, which once stood for Distributive Education Clubs of America but now goes only by the shortened name, has expanded its original retail focus.

"Now it is a focus in marketing of which retail is a part, " said Marie Burbach, executive director of Professional Partners of Wisconsin DECA in Madison.

At the recent District 3 Career Development Conference at Oregon High School, 15 different careers were represented in areas as diverse as automotive services, apparel and accessories and sports and entertainment.

Posted by Jim Zellmer at February 5, 2008 12:00 AM
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