Why Do Schools Send So Many Emails? They Don’t Have To

Julie Jargon:

The Remind app was studied in a school in North Dakota and shown to be most effective when the communication was concise. There was a higher response rate from parents when they replied to a short prompt from a teacher than when they were asked to give more thought to a reply.

A study of another such app’s implementation in 132 New York City schools found that buy-in from all sides is necessary. Without training from the app developer, assistance in signing up parents, and incentives for teachers to use it as a primary communication tool, adoption and engagement were low.

Getting everyone to use a new app isn’t always easy. Administrators and parents say once schools adopt and get into the habit of using a singular app, the streamlined communication is worth it. The apps are also more equitable, say their advocates, because built-in translation tools can bridge communication gaps with parents who aren’t fluent in English.