K-12 Tax And Spending Climate: On The Impossible Governance Challenge

George Will:

One reason many Americans are becoming “cord cutters,” abandoning cable and satellite television, is that they want an a la carte world. One reason ESPN has lost 12 million subscribers in six years is that it is an expensive component of cable and satellite packages and many of those paying for the packages rarely watch ESPN.

Compelling taxpayers to finance government-subsidized broadcasting is discordant with today’s a la carte impulse and raises a point: If it has a loyal constituency, those viewers and listeners, who are disproportionately financially upscale, can afford voluntary contributions to replace the government money. And advertisers would pay handsomely to address this constituency.

Often the last, and sometimes the first, recourse of constituencies whose subsidies are in jeopardy is: “It’s for the children.” Big Bird, however, is more a corporate conglomerate than an endangered species. If “Sesame Street” programming were put up for auction, the danger would be of getting trampled by the stampede of potential bidders.

The argument for government-subsidized broadcasting is perversely circular: If the public were enlightened, there would be no need for government subsidies. But, by definition, an enlightened public would understand the inherent merits of subsidies by which the government picks more deserving winners than the market does.

Locally, Madison’s schools spend more annually (now around $18k/student) yet.