How One Stathead Is Carving Out a New Market: High-School Coaches

Matthew Futterman:

Head coach Keith Guy and the Muskegon Heights Tigers headed into Tuesday night’s quarterfinals of the Michigan high-school basketball playoffs armed with a secret weapon.
On the coach’s iPad, there was a series of charts and diagrams that plotted almost everything that’s plottable about his team and its opponents, Cadillac High School. This included their shot locations and scoring pace, the offensive and defensive potency of every five-man unit they’d put on the floor this season and how effective their star players have been when they’ve received the ball at any spot on the court.