A Semantic Hijacking”

Charles J. Sykes, Dumbing Down Our Kids
New York: St. Martin’s Press, 1995, pp. 245-247

Ironically, “outcomes” were first raised to prominence by leaders of the conservative educational reform movement of the 1980s. Championed by Chester E. Finn, Jr. among others, reformers argued that the obsession with inputs (dollars spent, books bought, staff hired) focused on the wrong end of the educational pipeline. Reformers insisted that schools could be made more effective and accountable by shifting emphasis to outcomes (what children actually learned). Finn’s emphasis on outcomes was designed explicitly to make schools more accountable by creating specific and verifiable educational objectives in subjects like math, science, history, geography, and English. In retrospect, the intellectual debate over accountability was won by the conservatives. Indeed, conservatives were so successful in advancing their case that the term “outcomes” has become a virtually irresistible tool for academic reform.
The irony is that, in practice, the educational philosophies known as Outcome Based Education have little if anything in common with those original goals. To the contrary, OBE–with its hostility to competition, traditional measures of progress, and to academic disciplines in general–can more accurately be described as part of a counterreformation, a reaction against those attempts to make schools more accountable and effective. The OBE being sold to schools represents, in effect, a semantic hijacking.
“The conservative education reform of the 1980s wanted to focus on outcomes (i.e. knowledge gained) instead of inputs (i.e. dollars spent),” notes former Education Secretary William Bennett. “The aim was to ensure greater accountability. What the education establishment has done is to appropriate the term but change the intent.” [emphasis added] Central to this semantic hijacking is OBE’s shift of outcomes from cognitive knowledge to goals centering on values, beliefs, attitudes, and feelings. As an example of a rigorous cognitive outcome (the sort the original reformers had in mind), Bennett cites the Advanced Placement Examinations, which give students credit for courses based on their knowledge and proficiency in a subject area, rather than on their accumulated “seat-time” in a classroom.
In contrast, OBE programs are less interested in whether students know the origins of the Civil War or the author of The Tempest than whether students have met such outcomes as “establishing priorities to balance multiple life roles” (a goal in Pennsylvania) or “positive self-concept” (a goal in Kentucky). Where the original reformers aimed at accountability, OBE makes it difficult if not impossible to objectively measure and compare educational progress. In large part, this is because instead of clearly stated, verifiable outcomes, OBE goals are often diffuse, fuzzy, and ill-defined–loaded with educationist jargon like “holistic learning,” “whole-child development,” and “interpersonal competencies.”
Where original reformers emphasized schools that work, OBE is experimental. Despite the enthusiasm of educationists and policymakers for OBE, researchers from the University of Minnesota concluded that “research documenting its effects is fairly rare.” At the state level, it was difficult to find any documentation of whether OBE worked or not and the information that was available was largely subjective. Professor Jean King of the University of Minnesota’s College of Education describes support for the implementation of OBE as being “almost like a religion–that you believe in this and if you believe in it hard enough, it will be true.” And finally, where the original reformers saw an emphasis on outcomes as a way to return to educational basics, OBE has become, in Bennett’s words, “a Trojan Horse for social engineering, an elementary and secondary school version of the kind of ‘politically correct’ thinking that has infected our colleges and universities.”
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