Is Persuasion Dead?

New York Times editorial by Matt Miller:
Speaking just between us – between one who writes columns and those who read them – I’ve had this nagging question about the whole enterprise we’re engaged in.
Is persuasion dead? And if so, does it matter?
The significance of this query goes beyond the feelings of futility I’ll suffer if it turns out I’ve wasted my life on work that is useless. This is bigger than one writer’s insecurities. Is it possible in America today to convince anyone of anything he doesn’t already believe? If so, are there enough places where this mingling of minds occurs to sustain a democracy?
The signs are not good. Ninety percent of political conversation amounts to dueling “talking points.” Best-selling books reinforce what folks thought when they bought them. Talk radio and opinion journals preach to the converted. Let’s face it: the purpose of most political speech is not to persuade but to win, be it power, ratings, celebrity or even cash.
By contrast, marshaling a case to persuade those who start from a different position is a lost art. Honoring what’s right in the other side’s argument seems a superfluous thing that can only cause trouble, like an appendix. Politicos huddle with like-minded souls in opinion cocoons that seem impervious to facts.
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